MSBD Michael Smith Business Development
 
 

Washington DC San Diego CA

SecureFone America acquired IXATA.com to create an internet automation and database solution focused on the travel industry. MSBD was engaged for public relations, sales channel and funding work

Public Relations

MSBD services included branding and positioning work and outreach to key business, financial, technical and travel media sources to promote revenue growth and attract investment. Raised the profile of CEO Silverman in the media and marketplace; Mr. Silverman is now a successful Washington area venture capitalist with New Enterprise Associates (NEA).

Funding

Secured Scott & Stringfellow as investment partners. Following publicity and merger announcements, SecureFone captured the attention and representation of leading investment banking consultancies.

Sales Channels
MSBD was successful in generating sales leads among travel agents, corporate travel planners and established new alliances with Sabre and other major corporations.